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	<title>Creative 62</title>
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	<link>http://www.creative62.com</link>
	<description></description>
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		<title>An Inspirational PR Story</title>
		<link>http://www.creative62.com/2010/08/17/an-inspirational-pr-story/</link>
		<comments>http://www.creative62.com/2010/08/17/an-inspirational-pr-story/#comments</comments>
		<pubDate>Tue, 17 Aug 2010 11:10:05 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=559</guid>
		<description><![CDATA[

On Tuesday 27th July 2010, exactly 2 years prior to the start of the Games, Inspire LeicesterShire  launched a poster campign designed by Creative62 featuring the Inspire brand to raise public awareness around the Inspire LeicesterShire Legacy Programme.

The campaign called ‘My Games My Legacy’ features high profile personalities associated with Leicestershire from the worlds [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/08/nw_lr_inspirepr.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/08/nw_lr_inspirepr.jpg" alt="" title="nw_lr_inspirepr" width="710" height="496" class="alignnone size-full wp-image-560" /></a>

<p>On Tuesday 27th July 2010, exactly 2 years prior to the start of the Games, Inspire LeicesterShire  launched a poster campign designed by Creative62 featuring the Inspire brand to raise public awareness around the Inspire LeicesterShire Legacy Programme.</p>

<p>The campaign called ‘My Games My Legacy’ features high profile personalities associated with Leicestershire from the worlds of sport, physical activity, business, culture and many more.</p>

<p>The full suite of posters can be viewed <a href="http://www.inspireleics.org.uk/my-games-my-legacy-posters.html">here</a>.</p>]]></content:encoded>
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		<item>
		<title></title>
		<link>http://www.creative62.com/2010/08/16/charnwood-borough-council-2/</link>
		<comments>http://www.creative62.com/2010/08/16/charnwood-borough-council-2/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 14:42:00 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.creative62.com/2010/08/16/charnwood-borough-council-2/</guid>
		<description><![CDATA[


We've been steadily building a strong relationship with various departments at Charnwood Borough Council and we like to think we're a supplier they can come to for a great result on time and cost-sensitive projects.

For this particular project we were invited to work on a redesign of our Early Years Summer Activity Brochure from 2009.

We [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/08/fo_lr_cbc_e.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/08/fo_lr_cbc_e.jpg" alt="" title="fo_lr_cbc_e" width="750" height="400" class="alignnone size-full wp-image-556" /></a>
<a href="http://www.creative62.com/wp-content/uploads/2010/08/fo_lr_cbc_f.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/08/fo_lr_cbc_f.jpg" alt="" title="fo_lr_cbc_f" width="750" height="400" class="alignnone size-full wp-image-555" /></a>

<p>We've been steadily building a strong relationship with various departments at Charnwood Borough Council and we like to think we're a supplier they can come to for a great result on time and cost-sensitive projects.</p>

<p>For this particular project we were invited to work on a redesign of our Early Years Summer Activity Brochure from 2009.</p>

<p>We suggested a new format, uncoated FSC stock and created a strong, colourful layout to really bring the content alive.</p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/08/16/charnwood-borough-council-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Leicestershire &amp; Rutland Ladies County Golf Association</title>
		<link>http://www.creative62.com/2010/08/16/lrlcga/</link>
		<comments>http://www.creative62.com/2010/08/16/lrlcga/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 14:13:58 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=546</guid>
		<description><![CDATA[

This project involved a logo revision and website creation. The key to this project was taking an older dysfunctional site and creating a brand new interactive one.

The final design is simple, clean and bright. It's functionality gives the managing members the ability to control and update as required. It give the members an informative up [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.lrlcga.co.uk/"><img src="http://www.creative62.com/wp-content/uploads/2010/08/fo_lr_lrlcga_a.jpg" alt="" title="fo_lr_lrlcga_a" width="750" height="400" class="alignnone size-full wp-image-547" /></a>

<p>This project involved a logo revision and website creation. The key to this project was taking an older dysfunctional site and creating a brand new interactive one.</p>

<p>The final design is simple, clean and bright. It's functionality gives the managing members the ability to control and update as required. It give the members an informative up to date site the can be proud of.</p>

<p>Testimonial: Creative62 have designed a very 'fresh looking' and easy to use website for Leicestershire Ladies County Golf Association. The whole process was finished in a short timescale but all the detail was considered. Since the launch there has been very positive feedback from the people using the site so a very successful corporate identity rebranding exercise.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It&#8217;s not all work, work, work!</title>
		<link>http://www.creative62.com/2010/08/03/its-not-all-work-work-work/</link>
		<comments>http://www.creative62.com/2010/08/03/its-not-all-work-work-work/#comments</comments>
		<pubDate>Tue, 03 Aug 2010 15:00:52 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=538</guid>
		<description><![CDATA[

So who else saw the first episode of the new Gadget Show series last night? Some very impressive stuff covered (as well as the super-sized competition). We, like many others were keen to test the Total Immersion advertising that was created as part of the show's presenter challenge.

Our screen grab really doesn't do the technology [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/08/nw_lr_gadgetshow.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/08/nw_lr_gadgetshow.jpg" alt="" title="nw_lr_gadgetshow" width="710" height="534" class="alignnone size-full wp-image-539" /></a>

<p>So who else saw the first episode of the new Gadget Show series last night? Some very impressive stuff covered (as well as the super-sized competition). We, like many others were keen to test the Total Immersion advertising that was created as part of the show's presenter challenge.</p>

<p>Our screen grab really doesn't do the technology justice so try the experiment out for yourself by visiting the Gadget Show website <a href="http://fwd.five.tv/adv/virtual-suzi">here</a>.</p>

<p>It's going to be really exciting to see where all this leads over the next few months and years!</p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/08/03/its-not-all-work-work-work/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Inspiring Media Coverage</title>
		<link>http://www.creative62.com/2010/07/29/inspire-2/</link>
		<comments>http://www.creative62.com/2010/07/29/inspire-2/#comments</comments>
		<pubDate>Thu, 29 Jul 2010 08:06:26 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=533</guid>
		<description><![CDATA[

A few weeks ago we unveiled the new Inspire logo. It's all to do with the work being done to develop a legacy from the London 2012 Olympics. We've been busy working on a number of projects and we have some great news.

The hard work been rewarded by some great coverage on ITV Central News.



If [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/07/nw_lr_inspire.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/nw_lr_inspire.jpg" alt="" title="nw_lr_inspire" width="710" height="502" class="alignnone size-full wp-image-534" /></a>

<p>A few weeks ago we unveiled the new Inspire logo. It's all to do with the work being done to develop a legacy from the London 2012 Olympics. We've been busy working on a number of projects and we have some great news.</p>

<p>The hard work been rewarded by some great coverage on ITV Central News.</p>

<p><object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/TVfcit_mWTg&amp;hl=en_GB&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/TVfcit_mWTg&amp;hl=en_GB&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object></p>

<p>If you want to find out more then visit: <a href="http://www.inspireleics.org.uk">www.inspireleics.org.uk</a></p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/07/29/inspire-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TA-oR</title>
		<link>http://www.creative62.com/2010/07/22/ta-or/</link>
		<comments>http://www.creative62.com/2010/07/22/ta-or/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 14:30:22 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=520</guid>
		<description><![CDATA[

Have you ever considered a creative review? We recently did this for TA-oR 
Beauty and Holistic Therapies. Every aspect of the marketing was discuss and reviewed over coffee.

The result? We suggested some immediate changes in practices, the introduction of VIP Groups and a new lifestyle format website focusing on services and more importantly the results [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.ta-or.co.uk/"><a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ta-or.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ta-or.jpg" alt="" title="fo_lr_ta-or" width="750" height="400" class="alignnone size-full wp-image-521" /></a></a>

<p>Have you ever considered a creative review? We recently did this for <a href="http://www.ta-or.co.uk/">TA-oR 
Beauty and Holistic Therapies</a>. Every aspect of the marketing was discuss and reviewed over coffee.</p>

<p>The result? We suggested some immediate changes in practices, the introduction of VIP Groups and a new lifestyle format website focusing on services and more importantly the results felt by customers. As you can see below the clients is happy and they've had immediate results, the VIP Groups are a big success!</p>

<p>Testimonial: We chose C62 because unlike most 'web designers' their ideas are not just about image but are produced with a marketing perspective in mind. Mark and Andy have created for us a highly professional, user friendly website that we can control and update practically with our eyes closed!</p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/07/22/ta-or/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CHARNWOOD ACCOUNTANTS</title>
		<link>http://www.creative62.com/2010/07/15/charnwood-accountants/</link>
		<comments>http://www.creative62.com/2010/07/15/charnwood-accountants/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 12:32:37 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=523</guid>
		<description><![CDATA[



Charnwood Accountants look after the numbers side of our business. They do a great job and we can't recommend them highly enough. Imagine our surprise when they asked Creative62 to advise and design their new marketing materials - bonus!

We gave the materials a professional, clear, confident and bold feel, just like the service you receive [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ca_b.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ca_b.jpg" alt="" title="fo_lr_ca_b" width="750" height="400" class="alignnone size-full wp-image-524" /></a>

<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ca_a.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_ca_a.jpg" alt="" title="fo_lr_ca_a" width="750" height="400" class="alignnone size-full wp-image-525" /></a>

<p>Charnwood Accountants look after the numbers side of our business. They do a great job and we can't recommend them highly enough. Imagine our surprise when they asked Creative62 to advise and design their new marketing materials - bonus!</p>

<p>We gave the materials a professional, clear, confident and bold feel, just like the service you receive from them. Overall a nice balance that'll get results.</p>

<p>Testimonial: We commissioned Creative 62 to produce our brand new brochure. They achieved a great balance between incorporating our ideas and adding their own artistic skills to the content. The service was timely and represented great value. All in all we were very pleased with the end product. I would recommend them to many of our clients or business contacts.</p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/07/15/charnwood-accountants/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>QUORNDON FORMAL HIRE</title>
		<link>http://www.creative62.com/2010/07/06/quorndon/</link>
		<comments>http://www.creative62.com/2010/07/06/quorndon/#comments</comments>
		<pubDate>Tue, 06 Jul 2010 09:01:46 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=515</guid>
		<description><![CDATA[



Quorndon Formal Hire approached Creative62 to help design and implement a smart, contemporary identity for their ambitious start up business. As well as the striking logo design, we've also been involved with designing and building a functional website and a number of printed marketing pieces.]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_qfh_a.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_qfh_a.jpg" alt="" title="fo_lr_qfh_a" width="750" height="400" class="alignnone size-full wp-image-516" /></a>

<a href="http://www.quorndonformalhire.co.uk/"><a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_qfh_b.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_qfh_b.jpg" alt="" title="fo_lr_qfh_b" width="750" height="400" class="alignnone size-full wp-image-517" /></a></a>

<p>Quorndon Formal Hire approached Creative62 to help design and implement a smart, contemporary identity for their ambitious start up business. As well as the striking logo design, we've also been involved with designing and building a functional <a href="http://www.quorndonformalhire.co.uk/">website</a> and a number of printed marketing pieces.</p>]]></content:encoded>
			<wfw:commentRss>http://www.creative62.com/2010/07/06/quorndon/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MURRAY &amp; WILLIS</title>
		<link>http://www.creative62.com/2010/07/02/murray-willis/</link>
		<comments>http://www.creative62.com/2010/07/02/murray-willis/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 13:46:47 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Print]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=504</guid>
		<description><![CDATA[





After acquiring a new London office in the Business Design Centre, Murray &#038; Willis commissioned c62 to redesign their marketing collateral. This was to help attract multi-million pound contracts from the capital's architects, planners and building contractors.

Our super-sized folder and accompanying set of divisional inserts really do pack a punch.

Testimonial: I just wanted to congratulate [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw1.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw1.jpg" alt="" title="fo_lr_mw1" width="750" height="400" class="alignnone size-full wp-image-505" /></a>
<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw2.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw2.jpg" alt="" title="fo_lr_mw2" width="750" height="400" class="alignnone size-full wp-image-506" /></a>
<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw3.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw3.jpg" alt="" title="fo_lr_mw3" width="750" height="400" class="alignnone size-full wp-image-507" /></a>
<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw4.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw4.jpg" alt="" title="fo_lr_mw4" width="750" height="400" class="alignnone size-full wp-image-508" /></a>
<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw5.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_mw5.jpg" alt="" title="fo_lr_mw5" width="750" height="400" class="alignnone size-full wp-image-509" /></a>

<p>After acquiring a new London office in the Business Design Centre, Murray &#038; Willis commissioned c62 to redesign their marketing collateral. This was to help attract multi-million pound contracts from the capital's architects, planners and building contractors.</p>

<p>Our super-sized folder and accompanying set of divisional inserts really do pack a punch.</p>

<p>Testimonial: I just wanted to congratulate you on the design work you have undertaken for Murray &#038; Willis in respect of our new corporate folder &#038; associated brochures.</p>
 
I must say as a Marketing Manager I have produced a good number over the years, but what you have produced for Murray &#038; Willis looks great and will I'm sure assist me in promoting the companies services far &#038; wide.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>ALLBRIGHT BISHOP ROWLEY</title>
		<link>http://www.creative62.com/2010/07/02/allbright-bishop-rowley/</link>
		<comments>http://www.creative62.com/2010/07/02/allbright-bishop-rowley/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 13:38:05 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Identity]]></category>

		<guid isPermaLink="false">http://www.creative62.com/?p=500</guid>
		<description><![CDATA[



Insurance can often appear as a very plain and uninteresting business. Our brief from Allbright Bishop Rowley was to help change that perception and move the brand forward with a complete overhaul.

Gaining an understanding of the client's hopes for an exercise like this is the key to success and after our usual connecting and development [...]]]></description>
			<content:encoded><![CDATA[<a href="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_abr_a.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/07/fo_lr_abr_a.jpg" alt="" title="fo_lr_abr_a" width="750" height="400" class="alignnone size-full wp-image-501" /></a>

<a href="http://www.creative62.com/wp-content/uploads/2010/06/fo_lr_abr_b.jpg"><img src="http://www.creative62.com/wp-content/uploads/2010/06/fo_lr_abr_b.jpg" alt="" title="fo_lr_abr_b" width="750" height="400" class="alignnone size-full wp-image-475" /></a>

<p>Insurance can often appear as a very plain and uninteresting business. Our brief from Allbright Bishop Rowley was to help change that perception and move the brand forward with a complete overhaul.</p>

<p>Gaining an understanding of the client's hopes for an exercise like this is the key to success and after our usual connecting and development process we were able to present something that really did hit the mark.</p>

<p>Testimonial: I am so pleased I asked Creative62 to help us design our new logo / Corporate Image. The guys did a great job for us and came up with a design which fitted our business really well. I have had lots of compliments on the design and am really delighted. Creative62 also did a great job liaising with our printers and made the whole exercise very painless!</p>]]></content:encoded>
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